Have the perfect ad but need it in a different size? We’ve got a solution for that. If you’ve ever found yourself in the position of wishing that you could click a button and automatically resize your images to fit various platforms, our Flexible Ad Builder makes it possible.
As companies continue to move towards providing personalized and targeted marketing experiences, reaching customers across multiple-channels, ensuring that these marketing and advertising innovations meet industry defined compliance standards is essential. Marketing compliance standards require companies to abide by advertising and marketing laws, created to protect consumers from deceptive and unfair messaging. If your company were to receive notice that a marketing compliance audit would be conducted one week from now, would you be prepared?
Franchise marketers not only face basic marketing challenges, they are also responsible for managing the personal preferences and demands of their individual franchise owners. Fortunately, with advances in marketing technology, there are options available that allow the process of franchise marketing to become more centralized, automated and manageable. In this article, we explore the top 5 advantages to using marketing automation in the franchise industry.
"Businesses that use marketing automation to nurture prospects see a 451% increase in qualified leads.” With results like these, why are many people still confused about the difference between a CRM system and a marketing automation platform? We explore how the two solutions work together to improve the customer experience and ultimately, increase business.
Marketing automation is definitely a trending topic in the mortgage industry. Many of the leading mortgage companies have been using marketing automation for years. But - how did they decide which platform to choose? There are many things to consider including: features, integration capabilities, customization of the platform, customer service, specific industry knowledge, and so much more.